Adea vs Amplitude

Choose Adea next to Amplitude when the numbers you need are orders, bookings and invoices in your own database. Adea answers about them in plain words, builds dashboards and reports, and tells you each morning what moved and why.

Free planNo cardRead-only access

“We already have Amplitude.”

Amplitude counts what people do in your product. Revenue, refunds and lost customers live in your database, and that's where Adea works. It answers questions about them, builds the reports and watches every number each night.

What Adea adds next to Amplitude.

Choose Adea when:

  1. 1

    The numbers you care about are in your database: orders, bookings, members, invoices

  2. 2

    You want answers in plain words without adding tracking first

  3. 3

    You want reports and dashboards on the business numbers, sent on a schedule

  4. 4

    When revenue moves, you want the likely reason

Adea vs Amplitude side by side

QuestionAdeaAmplitude
Built forAnswering questions, building reports and dashboards, and watching every number of the businessHow people use your app or website: funnels, retention and cohorts
Asking a questionAsk in plain words and get the answer in seconds, with the query and its sources shownBuild a chart from the events you track
Reports and dashboardsDashboards from a question in plain words. Bring a report you already have as a PDF, screenshot or Excel file, and Adea rebuilds it from your live data. Send any of it on a scheduleCharts and dashboards of how people use your product
Who can build themAnyone who can ask a questionProduct and growth teams
Getting startedConnect a read-only database. Adea learns what the tables mean, works out what's normal and suggests the numbers to watch, the same dayAdd tracking to your product, so events start flowing in
When a number movesChecks every number each night against what is normal for it, tells you in the morning, and tests the likely causesAlerts on the events and charts you track
Where answers arriveIn Adea, Slack, Teams, mail and the AI assistant you already useIn Amplitude, by mail and in Slack
Personal dataGuardian checks every query before it runs and flags large pulls of personal data. On Business it can hold them until an admin says yesYou choose which user details you send with each event

About Amplitude

A product analytics tool. It tracks what people do in your app or website, as events, and shows funnels, retention and cohorts.

Written from how each tool describes itself, in October 2026. Tools change, so check theirs for today's details. Found something wrong? Write to us and we'll correct it.

Choose Amplitude when

  • You need to understand behaviour inside your own app or site
  • Your product team tests changes with funnels and retention

Use them together

Keep Amplitude for funnels and retention. Let Adea answer for revenue, orders and customers, build the reports on them, and tell you when they move.

Adding Adea takes three steps

Nothing you have today has to change.

  1. 1

    Connect your database, read-only

    The same database you and your tools already use. Adea only reads, and refuses a user that can write.

  2. 2

    Adea sets itself up

    It learns what your tables mean, works out what's normal and suggests the numbers to watch. You check the first ones.

  3. 3

    Keep what already works

    Keep Amplitude for how people use your product.

Questions

What is the best alternative to Amplitude?

For product analytics, another product analytics tool. If what you're missing is answers about the business, revenue, orders and customers in your own database, add Adea: it answers in plain words, builds reports and watches every number.

How is Adea different from Amplitude?

Amplitude looks at events from your product. Adea looks at your database: orders, bookings, invoices, customers. It answers questions about them, builds the reports and tells you when one moves.

Is Adea a replacement for Amplitude?

No. Adea doesn't track what people do in your app, so funnels and retention stay in Amplitude. Adea answers questions, builds reports and watches the numbers of the business itself.

Can I use Adea with Amplitude?

Yes. They look at different data: Amplitude at the events from your product, Adea at your database. Adea doesn't connect to Amplitude, and nothing changes there.

Is my data safe with Adea?

Adea connects with a database user that can only read, and refuses one that can write. Guardian checks every query before it runs and flags large pulls of personal data. Everything travels over HTTPS, the passwords you give Adea are encrypted with a key that belongs to your company alone, and no other company can see your numbers.

How long does it take to set up?

A couple of minutes to connect a database. Then Adea sets itself up: it learns what your tables mean and suggests the numbers to watch, and you check the first one. You can start free, with no card.

What do you want to know?