Call your regulars before they cancel.
Members rarely say goodbye. They just stop coming, and a few weeks later they cancel. Adea reads your check-ins every night, tells you who has gone quiet and why, and gives each centre its list to call.
Free planNo cardRead-only access
Gone quiet in Odense
no visit for 16 days or more8 of 512 regulars
41 regulars in Odense haven't trained for 16 days or more. 12 of them since Friday.
What Adea watches in a gym chain.
Per centre, from the first day. Adea learns each number's normal week, January rush and summer dip included, and speaks up only when one leaves it.
- Active membersJoined, left and frozen, per centre, so a slow leak shows before the month ends.6,735
- Regulars still trainingMembers who came twice a week and stopped. The earliest sign someone will cancel.92%
- Classes filledPer class and time, so you see which ones to add and which to move.82%
- No-shows on evening classesBooked spots left empty while others wait. Usually 7 to 9%.11.8%
- New members a weekAgainst the same weeks last year, so January isn't compared with July.211
- Failed card paymentsMembers whose payment didn't go through, with the amount owed.12
Normal rangeOutside normalLast four weeks
Ask like you'd ask a colleague.
Ask about members, classes and centres in plain words. The answer comes in seconds, with where it came from.
More questions owners ask
- Which members haven't trained in three weeks?
- Which classes fill up fastest, and how fast?
- How did the price change on the 10-class card affect sales?
- Who cancelled more than three classes this month?
How many bookings did each centre get last week?
The answer
4,812 bookings last week. Aarhus had the most, 1,204, a quarter of all bookings.
Lists your managers work through.
When an answer is a group of members, Adea turns it into a list that keeps itself up to date: who to call, and whether they came back.
- 41in the list today
Regulars gone quiet, per centre
Members who trained twice a week and stopped. Call them while they still remember why they joined.
Worked by: Anne, Odense manager
- 12in the list today
Failed card payments
With the amount owed and whether the card has expired.
Worked by: Søren, finance
- 30in the list today
On the waiting list for Monday's evening spin
Offer them a spot when someone cancels, or open another class.
Worked by: Front desk
Works with your member system
Adea reads the database behind your member and booking system, and your payments. It only reads, and your first numbers arrive the same day.
PostgreSQLA user that can only read
MySQLA user that can only read
MariaDBA user that can only read
BigQueryA read-only service account
StripeA read-only API key
Google SheetsSign in and allow reading
SlackInstall the app
Microsoft TeamsComing
Questions owners ask
Can a centre manager see only their own centre?
Yes. You decide who sees what, so Anne in Odense sees Odense's members and lists, and the owner sees the whole chain.
Does Adea contact our members?
Never on its own. It writes drafts and makes lists. Your staff decide who gets a call or a text, and send it themselves.
Our member system is a standard product. Will it work?
If you can reach its database, or it exports to a database or a spreadsheet, Adea can read it. If you're unsure, book 20 minutes and we'll look at it with you.
How does Adea know who counts as a regular?
It learns how often each member usually trains. Someone who came twice a week and hasn't been in for over two weeks stands out; someone who comes once a month doesn't.
See which of your members are going quiet.
Connect your member system for free. No card, and Adea can only read.